Everyone is trying to come up with the next winning mobile marketing strategy, but has anyone hit the jackpot yet? Companies and businesses seem to come up with new mobile strategies that get scrapped as fast as ice cream melts. I have heard this over and over again as I meet and talk to people [...]
Unlike iPhones, Android devices do not have the same company developing both the software and hardware. This leads to different combinations of screen sizes, resolutions and DPIs creating quite a challenge when designing and developing for these devices. While the iPhone 3G/S and iPhone 4 have different resolutions and DPI, they share the same screen [...]
Over the course of developing Android apps you may encounter various speed bumps. I certainly ran into my fair share of them. I painstakingly worked through each and every one of the issues. I wish someone would have told me about all these ups and downs before I started my Android app development. I’m going to [...]
We are taking a break from blogging this week so that we can think up more awesome content to bring to you. If you have any suggestions for mobile technical/industry topics or want to share any interesting mobile information, we’d love to hear from you! Have a great spring break!
To answer this question, first we need to understand why people want apps in the first place. Why do you download mobile apps? Over 90% of mobile app users download apps for one or both of the following reasons – a) to solve a problem, b) for entertainment. Now, you have to position your app [...]
Short answer: YES! Detailed answer: Why should my business consider a mobile strategy? It’s so expensive! I’m doing fine without it right now. I want to wait and see if mobile commerce will survive before I invest. I don’t even know where to begin anyway. Mobile is here to stay Let me set the foundation [...]
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